2026 Black Friday Shopping Guide

Black Friday 2026 falls on Friday 27 November, followed by Cyber Monday on 30 November. One of the world's biggest annual shopping events, Black Friday sees retailers offer discounts on electronics, fashion, beauty products, home appliances and automotive items, among many other categories.

In the UK and other markets, Black Friday promotions often start days or weeks before the official date, turning November into an extended shopping season rather than a one-day event. To make the most of the deals, shoppers can create a shopping list, track prices, compare retailers, check product reviews, and look out for additional discounts such as coupons, cashback, and free delivery.

The best Black Friday deals are not necessarily the products with the biggest advertised percentage discounts. Checking price history, comparing final purchase prices and reviewing return and warranty policies can help shoppers identify genuine bargains and avoid misleading promotions.