The top 10 shopping websites in Romanian
eMAG is the undisputed leader in Romanian e-commerce, attracting tens of millions of visits every month. Explore the top marketplaces and specialised stores directly on these platforms: eMAG, OLX, Dedeman, Trendyol, Temu, Altex, Notino, Fashion Days, Elefant and Flanco.
The top ten shopping websites in Romania range from local giants to major global fast-fashion and tech marketplaces.
eMAG:
eMAG is the largest online retailer in Romania. It operates as a vast marketplace, selling everything from electronics and appliances to fashion items, books, and groceries.
OLX:
OLX Romania is the country's leading classifieds website. Although it is primarily used for second-hand goods, cars, and real estate, it also operates as a major hub for peer-to-peer and small business shopping.
Dedeman:
DedemanRomania's undisputed champion for DIY, home improvement, construction and gardening supplies.
Trendyol:
TrendyolBacked by Alibaba, this Turkish e-commerce marketplace has exploded in popularity in Romania, offering fashionable clothing, cosmetics, and lifestyle products.
Temu:
TemuThis rapidly growing Chinese marketplace has broken into the top ten in Romania, offering deep discounts on household goods, clothing, and electronics.
Altex:
AltexOne of Romania's leading brick-and-mortar and online retailers, favoured by locals for IT and consumer electronics products, as well as home appliances.
Notino:
NotinoA major European cross-border online retailer that dominates the Romanian market for perfumes, cosmetics, and personal care products.
Fashion Days:
Fashion DaysIn partnership with eMAG, Fashion Days is the leading online fashion retailer in Romania, offering clothing, footwear and accessories from top global brands.
Elefant:
ElefantOriginally an online bookstore, this site has grown significantly to become a general e-commerce platform offering cosmetics, watches, toys, and household goods.
Flanco:
Flanco is a dynamic retailer specialising in consumer electronics, IT gadgets and home appliances. It operates both online and through a vast network of physical stores.