IPSY
Ipsy is a popular e-commerce and subscription-based beauty company that operates primarily on a personalized model, delivering curated beauty products directly to consumers.
How It Works
The core of the business is a subscription service called the "Glam Bag." Upon signing up, members complete a beauty quiz about their skin type, hair color, preferences, and style. Ipsy uses this information to personalize monthly shipments.
Key Offerings
Subscription Tiers: They offer various subscription levels—such as the standard Glam Bag, BoxyCharm (formerly a separate subscription), and Icon Box—that differ in the number and quality of products included.
Product Assortment: Subscribers receive a curated selection of deluxe samples and full-sized beauty products, including skincare, makeup, hair care, and wellness items.
The Ipsy Shop: In addition to the monthly subscription, members can purchase individual products at discounted prices through the integrated online store.
Shopping cashback
Sign up for RebatesMe and activate $5 cash back.
