FOODIE
FOODIE (mi-journey.jp/foodie) is a Japanese food and lifestyle media platform operated by Isetan Mitsukoshi Holdings, focusing on food, cooking, gourmet products, and lifestyle inspiration. Launched as a digital extension of Isetan Shinjuku’s food-related content, the platform introduces food information beyond the department store itself.
The website covers a wide range of Japanese food and gourmet topics, including seasonal ingredients, desserts, recipes, restaurants, food gifts, speciality products, and dining recommendations. It also provides practical information for consumers looking for Japanese gourmet products and food-related experiences.
A key feature of FOODIE is its recipe and cooking content. Articles include professional recipes, ingredient guides, cooking techniques, and seasonal dishes, making the site useful for anyone interested in Japanese cuisine or home cooking.
FOODIE also highlights food gifts and speciality products, including recommendations from Isetan Mitsukoshi food specialists. The site's content connects gourmet products with seasonal events, gifting occasions, and Japanese food culture. This makes it a useful reference for discovering premium Japanese food and gift ideas.