Makuake
Makuake.com is a Japanese crowdfunding and pre-launch e-commerce platform operated by Makuake, Inc. It introduces new products, services and experiences to consumers before or around their initial market launch.
Makuake uses a purchase-based crowdfunding model, enabling project creators to showcase new products or services and allowing consumers to support them by making advance purchases. In return, supporters may receive the featured products, experiences or other rewards offered by the project creators.
The platform covers a broad range of categories, including electronics and gadgets, fashion, lifestyle products, outdoor and camping equipment, food and drink, home and kitchen products, beauty products, travel products, and other innovative products and services.