PC Optimum

PC Optimum is a Canadian loyalty rewards programme operated by President’s Choice Services Inc., an affiliate of Loblaw Companies Limited.
It allows consumers to earn and redeem PC Optimum points at participating grocery stores, pharmacies, fuel stations, on websites and through other partner services.
Major participating retailers include Loblaws, Real Canadian Superstore, No Frills, Shoppers Drug Mart, Pharmaprix and other Loblaw-affiliated stores.
Members can earn points through PC Optimum on eligible purchases, personalised offers, points events, online shopping and fuel purchases at participating Esso and Mobil locations.
The programme uses personalised offers based on members’ shopping preferences to help shoppers earn additional points on products and categories they regularly purchase.
PC Optimum points can be redeemed for rewards at participating locations, with 10,000 points currently equalling $10 under the standard redemption structure. Members can manage their points, view personalised offers and access rewards via the PC Optimum website or mobile app.
PC Optimum is particularly relevant to Canadian shoppers looking to save money on groceries, pharmacy products, household essentials, beauty products and fuel. By combining loyalty points, personalised promotions, redemption events and a broad network of participating retailers, PC Optimum provides a rewards ecosystem for everyday shopping across Canada.