Dm CZ
DM drogerie markt is the Czech Republic's leading drugstore and health and beauty retail chain. It is part of the Austrian-German dm-drogerie markt group, which was founded in Karlsruhe, Germany in 1973 by Prof. Dr. Götz W. Werner. dm entered the Czech market in 1993, opening its first store in České Budějovice, where its Czech headquarters are still based today.
Scale in the Czech Republic: dm Czech Republic operates over 250 stores nationwide and employs around 3,300 people across its stores, central logistics centre in Jihlava and headquarters in České Budějovice.
Product range: Body and skin care, decorative cosmetics, hair care, men's grooming, organic food, natural cosmetics, baby care and pet care products, combining international and own-brand product lines (including the popular Balea brand).
Recognition: dm has repeatedly been named the most trusted drugstore brand in Czech consumer studies, including the Nielsen "Store Equity Index", the Czech Superbrands Award and the "Česká Máma" (Czech Mum) award for the best drugstore offering children's products.
Company philosophy: dm's brand slogan, which translates as "Here I am a person, here I shop", reflects a company philosophy centred on respect for individuals — customers, employees and business partners alike — alongside a commitment to sustainability and social responsibility.