The1
The 1 is one of Thailand's digital lifestyle and loyalty platforms, operated by The 1 Central Company Limited under Central Group. Established in 2006, The 1 connects consumers with a wide network of retail businesses, shopping destinations, and lifestyle service providers throughout Thailand. The platform allows members to earn reward points, redeem shopping discounts, access exclusive privileges, and enjoy personalized offers from Central Group and its participating business partners.
Unlike traditional online shopping websites, The 1 focuses on providing an integrated shopping rewards and lifestyle membership ecosystem. Members can collect The 1 points when making eligible purchases at participating retailers, including Central Department Store, Robinson, Tops, Power Buy, B2S, OfficeMate, and other affiliated businesses.
The platform offers flexible reward redemption options, allowing members to exchange accumulated points for e-cash coupons, shopping discounts, special rewards, and selected partner benefits.